Customer experience personalization
Using iWire’s retail Management is a good way for a brand to build a personal connection between the brand and its customers. You, as a retailer, can use the technology to find out more about a customer in order to lay the groundwork for micro targeting. This way, you can use advertising budgets more efficiently.
Using iWire’s retail Management, it is possible to get real time updates on the location of the trolleys, and linking the stock management to billing, you can intelligently (using our AI analytics) ensure the right amount of stock is available at all times.
Predictive equipment maintenance
Malfunctioning electric appliances (refrigerator units, for example) can lead to tremendous reputational and monetary losses, and it can send dozens of product units to waste. iWire’s sensors will help you take a proactive approach in equipment management. The technology is capable of providing real-time equipment monitoring and notifying the user in case of likely malfunctioning.
IoT allows store managers to automate product orders, is capable of notifying when a certain product needs to be re-ordered, gathers data regarding the popularity of a certain item, and prevents employee theft.
Shopper mapping and analyzing mall traffic
By placing iWire’s Total Retail Solution, around the store, managers will be able to get a better understanding of the most popular zones and products. User activity help understand where it’s better to put items for sale, how to optimize store space to use spaces with low activity in a more efficient way, and record and trace shopping trends over time.
iWire’s Total retail Solutions, makes the shelf a smart shelf. A Smart shelf will have a combination of technologies, to give the consumer the ultimate experience in shopping. You can see product details, compare brands, check-out promotional offers, and much more.
All the data collected by smart shelves during the day will be later shared with a store to provide customer-related insights.